The 2001 ‘Dream Employer’ survey, brought to you by Insync Surveys partnered with Red Balloon Days and Drake International, has revealed some very interesting results for the Australian demographic. Probably of most note is the downward shift in relative importance of immediate manager as a factor driving attrition. Only 11% of respondents indicated ‘immediate manager’ when asked about what they would most like improved about their organisation. Systems and Processes was the most highly ranked grip and rewards and recognition came in at third on the list. Of the factors affecting retention (getting people to stay) culture and work life balance were the stand outs with pay and conditions ranking third. Given that managers are how individuals access systems, processes and even perceive culture, I think it is still prudent to invest in management development. Also it is argued that the economic instability is driving up the need for improved pay and conditions in the workplace. This is supported by the emergence of another high paying miner onto the list (Rio Tinto) and BHP Billiton’s rise up the ranks. The two tables below are excerpts from the report (if you want a copy email me and I’ll forward it to you). The first table shows the factors identified as driving attrition, or the loss of employees. The second are factors identified as helping to improve retention. So, if you want to hold onto and even attract skilled employees then do less of the first list and more of the second one. Simple right?
This last list is the published Top 20 Dream Employers List for 2011.
